Fishing Tackle

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Fishing and the Color Game

The old adage states that fishing lures were designed to catch fishermen and not fish — and each of our tackle boxes certainly support this theory. Manufacturers continually cast lures at us in every shade under the sun, and being the tackle junkies that we are, falling hook, line and sinker is unquestionably inevitable. 

But the fundamental inquiry remains. Does color really make a difference to fish? 

How to Build a Beginner’s Tackle Box for Shore Fishing

The way to introduce fishing to a newcomer is from shore or by wading in a shallow stream or river. There is simple joy in walking up to a stream or small river, finding a comfortable spot on the bank or a boulder, casting out into the current, and catching a fish.

16.75 Pound Bass Takes Lead for Trophy Catch Program With Bass Pro Gear

Congratulations to Dominic Montalto, a 19-year-old Florida College student who caught a near record size bass using a Johnny Morris Titanium 8 heavy action rod with a Bass Pro Shops Pro Qualifier Baitcast reel and a XPS Z9R Perch Swimbait lure in bluegill color.

5 Fishing Lures That Make Great Stocking Stuffers

With Christmas just around the corner, many family members close to anglers are trying to figure out what fishing gifts they can buy. As an angler for more than 30 years, my family has struggled with this for years. This year however, I’m making it easy. I’ve created a list of five lures that will make great stocking stuffers, including the best colors to buy. 
 

Try Soft-plastic Jerkbaits for Moody Fish That Don’t Want to Bite

Over the years, Canadian smallmouth ace Derek Strub has tricked a monster smallmouth or two into the boat under the toughest of conditions.  Enter the soft-plastic jerkbait.  “It’s a good bait for catching fish that don’t want to bite and is much more than a finesse bait than people realize,” he said.

Key Conditions

Dave Mercer's Topwater Bait - The Live Target Sunfish Hollow Body (video)

Topwater fishing for largemouth bass is addictive and absolutely awesome!  Whether you are fishing heavy vegetation, visible targets, or open water, nothing compares to a largemouth exploding on your favorite lure.  All across North America, the sound of bluegills smacking on the surface around weeds and lily pads is unmistakably rhythmic.  Our first inclination is to throw a topwater frog, but there’s a new player in town, the Live Target Sunfish Hollow Body.